Phoenix Suns Sign Multi-Year Jersey Deal With Paze, Replacing PayPal
Early Warning Services will place its Paze brand on Suns jerseys in a multi-year deal, succeeding PayPal as the team's official jersey partner.
The Phoenix Suns have reached a multi-year jersey partnership agreement with Early Warning Services, LLC, the Arizona-based financial technology company behind both the Zelle and Paze payment platforms, the organizations announced Sept. 28, 2026. The deal places the Paze brand on Suns game jerseys, ending the team's previous jersey sponsorship with PayPal.
The partnership carries a notable geographic dimension: Early Warning Services is headquartered in Arizona, aligning the company with the state's marquee NBA franchise. The Suns framed the arrangement as a union of two Arizona-rooted institutions with broad consumer reach across the United States.
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Early Warning is best known for operating Zelle, a peer-to-peer payment network that has grown into one of the most widely used digital money-transfer tools in the country, embedded in the mobile banking apps of major financial institutions. Paze, the company's newer digital wallet product, is positioned as an online checkout solution backed by several of the nation's largest banks.
Jersey patch sponsorships have become a significant revenue stream for NBA franchises since the league introduced them in 2017, offering brands prominent, recurring visibility during nationally televised games and in broadcast highlights. Placing Paze alongside the Suns logo gives Early Warning consistent exposure to a national sports audience as the wallet product competes in a crowded digital payments market.
Terms of the agreement, including financial details, were not disclosed in the announcement. Continue reading at All Financial Services & Investing.
